SMS – Financial Services Content Marketing Agency

A compelling story, simply told, can change the world.

What’s your story? 

Who Are We?

Story Market Services is a Financial Services Content Marketing Agency that creates value by crafting compelling narratives that drive successful outcomes. We work intimately with a handful of select investment management and financial advisory firms, and our services are tailored to the unique needs of each relationship.

What Does A Financial Services Content Marketing Agency Do?

We craft great stories to make connections on an emotional level and promote a deep understanding of ideas in ways that numbers and data alone simply can’t. 

We leverage the art of narrative to turn current challenges into growth opportunities – whether it’s helping founders articulate their “why” and leverage their origin story, developing go-to-market strategies for launching products and services, designing captivating marketing materials, writing compelling content, or coaching sales teams on the most impactful ways to deliver a story.

Meet the ever-increasing demands for content

Challenge:

The world has evolved. Clients’ expectations for on-demand hyper-personalized communication puts more pressure on you than ever. However, there is not enough time in the day to handle the increased demand to produce meaningful content that connects with clients and fills the void.

Opportunity:

Imagine having relevant content tailored to tell your story in an evocative, captivating, and informative way. Something you can share with clients, prospects, and centers of influence that establishes you as an authority, builds credibility, enhances trust, and solidifies essential relationships.

Explain things in a way people understand

Challenge: 

Market insights have become increasingly complex, data-driven, and technical. Solutions can be hard to explain to the non-expert, and hiring a dedicated team of specialists who genuinely understand how to simplify these things down to a compelling core message is costly. 

Opportunity: 

Picture leveraging investment professionals with decades of experience creating and delivering impactful messaging, crafting insightful solutions, and developing compelling content marketing campaigns for relationships across various levels of financial sophistication – at a fraction of the cost. 

Stand out in a crowd

Challenge:

Differentiation is key to client satisfaction and growth but standing out in a crowded marketplace is challenging. Using third-party mass-produced content makes it even harder to separate yourself from the rest of the pack. 

Opportunity: 

Envision boldly striding the world with fresh messaging and content that simplifies complex financial concepts— all while it intrigues, fascinates, educates, and motivates. All uniquely yours! 

Testimonials

Whether it is writing or speaking, podcasting, PowerPoint, or blogging, Casey is a superb communicator. He has a rare gift for making complicated financial and market topics compelling, comprehensible, and relevant.

William
Head of Client Experience & Advisor Services

Casey is a multi-faceted content marketing talent with great knowledge of asset management and markets and a compelling presentation style. He is able to boil down complex investment strategies and topics into understandable narratives that advisors and clients can appreciate. 

Dana
CIO and Group President

Casey has always brought a unique blend of authority on markets with very practical application and explanation… I rely heavily on his expertise and skill set… if this were  the NBA, he would stack up “Sixth Man of the Year” awards annually- he is a vital part of  our team and our success.

Paul
Head of distribution

It has been my good fortune to have Casey join me on five recent webinars to clients, and his wisdom an affable personality have made him a fan favorite. He has a unique ability to unpack economic trends and market occurrences with encyclopedic knowledge, yet he explains his custom-made charts and graphs with an easy-to-follow, understandable style. I highly recommend Casey to any producer or producer group that desires to educate their clients, build loyalty and become more referrable.

Phil
Founder & President

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